BrandStar Tech was born out of the shadows of a best in class technology team that powered 25 years of behind the scenes magic for parent company BrandStar and its original educational programming and branded entertainment still airing nationwide on Lifetime and Fox Business networks.
We would love to learn more about your business and discuss how we can help you and your team do more with less by thinking BIGGER, working SMARTER and moving FASTER.
NEED: Team was manually sending individual semi-personalized e-mails to ineffective purchased lists with no CRM or actionable trackable reporting.
SOLUTION: We provided a intent-based list of prospects, enriched and cleansed customer records with personalized data, and implemented a CRM solution providing customized access, unique sales engagement tools and processes, and personalized campaigns. Analytics and custom reporting provide insights for ongoing optimization and profitability. Integrated with a fully omni-channel approach mixing in not only sequenced e-mail, but outbound voice and social reach to maximize exposure to prospects.
NEED: Client was looking for a platform that could deliver full-scale enterprise management with features including Practice Management, Electronic Prescriptions, Electronic Medical Records, and Drug Index Referencing, automating a previously disjointed and paper-driven process.
SOLUTION: We provided product design consultation and full development on an ASP.Net framework that integrated and streamlined all desired features and functionalities that was accessible and useful for both the medical professionals and their patients.
NEED: Client required custom UI/UX for the rapid prototyping of a mobile app that was rolled out nationwide for Adfone in partnership with Cricket Wireless – an AT&T company.
SOLUTION: We delivered on design consultation and delivery of 120 unique iOS and Android mobile screen designs.
NEED: Client required a digital transformation of their entire advertising and consulting services and platform to provide better user experience and greater operational efficiency.
SOLUTION: We created a powerful web-based solution that enabled the client and their clients to manage projects, report on process, and digitize operations on the backend through a single workflow tool.
NEED: A way to evaluate individual and team performance accurately and objectively in the workplace.
SOLUTION: Created KRA as an OKR solution to automate employee review and career growth process. With intelligence built in, KRA provides performance enhancement with universal business applications from start-ups to enterprise level organizations whether domestic or global in reach and presence.
NEED: As physical attendance, larger gatherings, and public events become increasingly restricted, the need for customizable, flexible streaming media options is skyrocketing.
SOLUTION: We created an Over the Top (OTT) solution that brings linear live-streaming and Video on Demand (VOD) in a scalable platform to viewers all around the world, 24/7/365. The BrandStream platform, built from the ground up, emphasizes user experience, ease of us, customizability, and responsiveness.
Time is one of the most valuable resources available to business execs, but sadly it is the resource that is often the scarcest and most overlooked. Yet, time is one of the easiest and least expensive resources to replenish. As busy executives and leaders, we often say I don’t have time to fit one more meeting into my schedule, review that report, or resolve that conflict on my management team. But, not having time is costing you money, jeopardizing relationships, and impeding your path to progress.
Chances are if you meet a potential or prospective client, the first question they will ask you is if you have a website. Years ago, the business card was the gold standard, the calling card if you will, to introduce your business to the public. While it’s still important to have that traditional business card, it’s also imperative that you have kept up with the times and have a website to promote your business as well. Here are the top 10 reasons why your business needs a simple, yet effective website.
Email marketing continues to be a vital component of any promotional strategy and is a quick way to reach your audience. Thanks to smart phone technology, we all have access to our email inboxes 24/7 and can check our email messages anytime and anywhere which means your customers and potential customers are merely a finger swipe away.
Setting business goals is nothing new and many “experts” have written books, given presentations and achieved fame for coining terminology and creating their own goal systems. One system in particular, OKR, has actually been around since the 70s, but is gaining increasing popularity as revered companies like Google, Intel, Netflix, Twitter, Facebook and Amazon are all reaping its benefits. If these corporate power houses are achieving success with OKR, then they are most definitely on to something. And, it begs the question … how can you make OKR work for your organization?
Here we are with yet again another bigger, better, faster and “best” iPhone upon us, the iPhone 12. With each iteration of the most powerful brand in the smartphone market there are updates that feature software and hardware advancements that are promised to completely change our life for the better.
As a business in an ever-changing world, you will face challenges. Plenty of them. And while 2020 has certainly provided no shortage of challenges for businesses, and the world at large, adapting to face and overcome these challenges is what makes a business stronger, more efficient, and more resilient to keep doing what they do in the face of future adversities.
2020 has provided no shortage of challenges for businesses all around the world, but if there’s a silver lining, it’s that these unique challenges have created unique opportunities. Though at times it may seem as if the world has stalled, business never stops.
The coronavirus is battering the economy and creating uncertainty about future demand. The global economy is forecast to contract by 3 billions of employees, customers and consumers are unable to leave their homes, travel, shop or in some cases work. This has paralyzed entire industries, although created opportunities for others.
With every new technological advancement, comes new ways to market and advertise, and new audiences to be reached. These advancements are at your disposal, and are becoming more and more accessible to businesses and brands of all shapes and sizes.
In addition to the immeasurable suffering and loss of life, the deadly coronavirus is already impacting the world economy, hurting stocks, halting travel and meetings, impacting the daily ritual of going to the office, and quarantining millions.
To succeed and grow in business, you need a steady influx of customers. Once a base of customers is established, it can grow exponentially from there. These are obviously not new concepts, and yet many companies stumble and falter when it comes to generating leads.